HL Paper 1 Introduction

The text 1 is an advertisement released in the 1920's in the United States of America that directly addresses the first class individuals with the purpose of persuading them to believe that the cruise that the company releasing the advertisement offers is the best of the best in what concerns travelling around the Caribbean. In order to do this, images are used to portray high class individuals that might appeal to others that see this advertisement, feeling attracted to the advertisement graphic, and therefore paying attention. On the other hand text 2 is an article that approaches an ownership conflict regarding the possession of land in the Caribbean. On the one side the local people claim that the territory was theirs since decades ago, while businessmen claim that the land was legally bought long ago, and should be used for construction. In contrast with text 1 this article's purpose is to inform more than persuade, although there is an intention behind the use of literary imageries, that have as intention promote an ideology that could bias the view of the audience. Even though these text might address different audiences, and have different purposes, the theme of power is addressed in both texts. In the first text, being a period of time in the US in which the black population could not have as many rights as the white population, the white high class individuals are portrayed as the part of the population that is able to access to the privilege of a traveling in a cruise, while in the second text,through the use of imageries, it is visible how the businessmen are portrayed as a group in society that has power and influence, to obtain land, being allowed to carry out certain methods that are not the most orthodox.